In support of Brake Professional, the road safety charity, we are championing a campaign for 2016 to help raise awareness in our industry of the issues surrounding driving for work and road safety. One in three deaths on our roads involve one or more vehicles being driven for work. As a London-based operator in the construction waste industry and a Construction Logistics and Cyclist Safety (CLOCS) Champion we are only too aware of the need for awareness of the issues surrounding road safety.
Over the coming months we will be sharing some key messages with our drivers and our connections in the industry. Each month will focus on a theme in line with Brake’s activity to support their great work.
“I just want to pass on my personal thanks to you and the team for all the hard work you have put into Road Safety Week this week! A massive thank you for all your activities and support on social media, it looks great. It’s wonderful to see your bulletins filled with such positivity and working in collaboration with others like the Met and council. Keep up the good work” Dave Nichols, Community Engagement Manager, Brake
|#notadrag||Asks drivers to pledge never to take illegal drugs and drive, and to check the label of over the counter prescription drugs|
|#slowdown||Speed is a critical factor in all road crashes and casualties. The Brake Pledge asks drivers to pledge to stay under limits and slow down to 20mph around schools, homes and shops to protect others. It also asks drivers to slow right down for bends, brows and in bad weather and to avoid overtaking. The slower drivers go, the more chance they have of avoiding a crash and saving a life.|
|#sharetheroad||According to the Department for Transport, in 2014 the total number of reported pedal cyclist casualties in Great Britain rose by 9.5% to 21,287 – the highest number of pedal cyclist casualties since 1999.|
|#notadrop||Just one small drink impairs coordination and reactions. So we’re asking not to drink any alcohol before driving. There is also a risk from driving the ‘morning after’, with more drivers being caught over the limit after a crash, between 6am and lunchtime on a Monday, than on any other weekday.|
|#PutItDown||Using a phone at the wheel – hands-free or hand-held – means the risk of causing a crash is four times higher. Texting or emailing when driving is even higher.|
|#SecureIt||In 2013, 22,000 road impact incidents in England were caused by objects falling from vehicles. Workplace transport is one of the highest risk activities and many incidents are a direct result of poor load security.|
|#dothewalk||Walk around vehicle checks are essential to ensure you and others around you are safe. Drivers & employers share responsibility for checking vehicles.|
|#roadsafetyweek||Brake, the road safety charity co-ordinates Road Safety Week annually and it’s the biggest event of its kind in the UK. Road Safety Week aims to inspire communities to take action on road safety and promote life-saving messages.|